Fact… Imagery can make or break your initial presentation to your visitors. Low quality images scream “Unprofessional” and can drive people away almost instantly. It’s important to consider every aspect when incorporating photos on your site. Start with a vision! Something that is relevant to your content and makes sense on EVERY level. From there you can get the creative juices flowing. Consider the stage, backdrop, location, lighting, proper equipment and cameras. In some situations it may even make sense to enhance your images with editing or effects, such as these photos by Helio Designs. This is a bold move but can really add the “Wow Factor” when done correctly. Take the time to really showcase what you have to offer. Never sell yourself short! 65% of the world’s population are visual learners. Visually grab their attention from the start, and you will increase your chances of success.